Manufacturer Partnership Development & Product Launch
A new subdivision of RPGF marketing department
- The primary analysis of pharmaceutical products, medical equipment, food supplements regarding Moldavian market and sales forecast
- Regulatory affairs - market authorization / new term / variations / pricing (for drugs)
- Brand strategy drafting, the proposed level of investment
- Brand strategy implementation, development of operational marketing plans
- Advertising campaigns ruling
- Pharmaceutical promotion - a presence in the major chains, loyalty programs with pharmacists.
- Medical promotion - cooperation with opinion-leaders, launch-conference, sponsorship / organization of medical events, individual visits to doctors
- Participation in public tenders